“Discovering the chemistry between beauty and skin care, to celebrate their official Canadian launch, THEFACESHOP hosted an inspired evening to explore their beauty lab at Berkeley Fieldhouse produced by Faulhaber Comminications .

“Over the last few years THEFACESHOP has been travelling from Korea all over the world to enlighten women about the natural science behind skin care. Creating high quality products, at affordable prices, each item is made with only the finest ingredients to meet what you’re searching for in term of beauty made from the healing and nourishing powers of nature. “(http://the-booklet.com/the-face-shop-beauty-lab/)

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The FACESHOP displayed an impressive range of products in fresh spring-themed stations.

The open concept loft style setting of Berkeley Fieldhouse with its natural daylight and floor to ceiling French styled windows was on brand with the botanical natural styling of the event. The main room of the Berkeley Fieldhouse is  accented by antique chandeliers, features wood walls and french doors that open out on to an outdoor garden patio. Taddle Creek, which runs through the outdoor space, is a visual reminder of the neighbourhood as it was in the 19th century.

Canadian influencers and beauty bloggers were introduced to the new products and had a hands on experience at each thematic station.

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Faulhaber Communication a PR and Marketing firm worked with THEFACESHOP to create a fresh innovative look at the Berkeley Fieldhouse. Faulhaber Communications is known for Creating and communicating powerful brand stories in the lifestyle arenas.

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Guests learnt about The Face Shop Canada makeup, ace masks, skin & nail care from beauty experts. The experience was well planned to allow guest to have access to experts and experiences throughout the event.

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The introduction a line of mask products provided a range of options for skincare with innovative ingredients and targeted skincare needs. “They have masks with infusions of mango seed butter, pomegranate, chia seed, ceramide and red ginseng just to name a few.” http://www.fashionecstasy.com/the-face-shop-launches-in-canada/

Guests had the opportunity to get a personalized attention and recommendation for their specific skin care needs and makeup inspiration.

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The nail station was a collection of vibrant colours and fun ideas for a fresh summer look. Beauty geeks termed the selection “summer in a bottle”.

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The Face Shop Canada’s highly hydrating nail treatment has been featured in the beauty and fashion magazine Lou Lou Magazine.  Screen-Shot-2015-06-04-at-1.10.29-PM

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Beauty Bloggers shared their gift bag samples on social and created personal accounts of the products. ” Arranging colorful things @thefaceshopcan most excited to try the soft cream blusher. #thefaceshop#TFSBeautyLab “

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The seed station had a series of products utilizing the natural benefit of seed infused products.

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The skincare products are designed with the concept that some people may have sensitive skin without even knowing it. The skin care line provided considerations for individuals whose skin get easily inflamed and can strengthen sensitive skin. Their skin creams come in a variety of combinations of high quality ingredients to suit different needs.

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THEFACESHOP has launched a full collection of makeup with a range a big range of colours and shades for every spring look.

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Crown Flora, a creative floral design studio  in downtown Toronto Studio created a beautiful floral interior design for the event styling. In addition the designers created an experiential and interactive component to the event by having guests create their own take-away terrariums. Each guest had the opportunity to create their own terrarium world. This took place in the private dining room upstairs at Berkeley Fieldhouse.

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Berkeley Events Catering provided a fresh interesting menu for the launch.

Passed hors d’oeuvres: Shrimp volcanoes, Brie phyllo cups, thyme and apple chips, Sauteed mushroom crostini, truffled pecorino, Cherry tomatoes, mozzarella and basil seedlings, Muscat braised shortrib, Yukon chip, white bean puree.

Bevlabs was on site with fun infused drinks. Bev Lab is an award winning company that experiments with flavour, technology, food and design.

Faulhaber Communications team created a fabulous event and showcased their ability to ” help forward thinking- brands succeed. ” https://faulhabercommunications.com/

The gift bags from The FACESHOP contained a beautiful array of skincare products.

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THEFACESHOP Canada

Faulhaber Communication

Photographer: Katherine Holland Phot0graphy

Venue: Berkeley Fieldhouse

Crown Flora Studio

BevLabs